Syncs Webflow forms with Mailchimp to manage email lists and automate marketing campaigns.
Marketing
Mailchimp + Webflow = Email Marketing & Audience Automation
Combine Webflow’s frontend flexibility with Mailchimp’s email marketing platform to automate subscriber collection, audience management, and campaign workflows. Trigger automated actions from Webflow form submissions, CMS updates, or customer events and keep your mailing lists and campaigns in sync.
Why choose Mailchimp?
- Email marketing & automation — create campaigns, automations, and customer journeys.
- Audience management — segment subscribers and track engagement.
- Seamless integration — sync Webflow forms and customer data directly into Mailchimp audiences.
How the integration works
- Create a Mailchimp account and generate API credentials.
- Connect Webflow via native form integrations, automation platforms, or backend integration.
- Configure trigger events such as new form submissions or customer sign-ups.
- Automatically add or update subscribers, apply tags, and trigger email campaigns based on Webflow activity.
Popular use-case examples
- Add Webflow form submissions directly to Mailchimp audiences.
- Trigger welcome emails or onboarding sequences after sign-up.
- Sync CMS-driven content with email campaigns or newsletters.
- Segment subscribers based on form data or user actions.
Business benefits
Grow your audience, automate email communication, and improve engagement. With Mailchimp × Webflow, your business can deliver targeted campaigns, save time on manual list management, and turn website visitors into loyal subscribers.




Seamless Webflow integrations reduce manual work, improve marketing effectiveness, and provide actionable insights to drive growth.




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